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Premier League secures big Far East deal

The Premier League has clinched a $560million (around £439million) TV agreement for three countries in the Far East that runs until the next decade — once again underlining the huge interest in England’s top division overseas.

The six-year deal for Thailand, Cambodia and Laos is worth £70million a year to the Premier League, more than twice the value of the previous deal, and runs until 2031.

The total sum includes about £20million for FA Cup rights, 5 per cent of the total deal. That follows an agreement with the FA Cup for the Premier League to sell overseas rights for the FA Cup jointly, t

The details are contained in a Stock Exchange of Thailand filing by Jasmine International, which outbid the existing rights holder TrueVisions, which said it had submitted a “competitive bid” but one that was blown out of the water.

The latest deal underlines how the Premier League’s income from overseas TV rights has far outstripped domestic deals. Overseas deals from 2025-28 will bring in £6.5billion, a 23 per cent rise on 2022-25 compared to a 4 per cent rise for the domestic rights.

That will see the Premier League’s total income — including £5billion from domestic rights and commercial income — reach £12.25billion, leaving its European rivals in the shade.

The latest bonanza was not reflected in the Premier League’s Christmas media event, which was more low-key than usual — pizza instead of a three-course dinner — but that may just have been a result of its spiralling legal costs.

So much for the Premier League bubble bursting.   Though the legal civil war with Manchester City is a concern.

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