Skip to main content

The decline and fall of Ipswich Town

An old school friend from across the county border in Essex who lives in Orkney these days became an Ipswich supporter when he lived and worked there so I have always followed what is happening to them with interest.

Under Sir Alf Ramsey Ipswich Town won the Football League title in 1961-2.   Ramsey then left the club to become England manager in 1963 and there was a period of decline and then revival under Bobby Robson.

For two years running, Ipswich were the second-best team in England, finishing runners-up to Aston Villa in 1980-81 and again to Liverpool 12 months later. The title eluded them but their UEFA Cup triumph, coupled with a FA Cup win in 1978, gilded a glorious Robson reign that ended when he got the England job in 1982.

Ipswich were the community club who punched above their weight, producing England internationals and mixing it with the best sides at home and on the continent.   And now, asks The Athletic?

Departing owner Marcus Evans came from a rural Suffolk background.   Undoubtedly wealthy, he has remained an enigma and his emotional commitment both to Ipswich and football has always been uncertain.  ‘Admiration’ is one word he used about Ipswich.   His story suggests once again that you need more than money to succeed in running a football club - it's a very distinctive type of business.

Supporters had reason to believe they had it made with Evans at the helm but 13 years on, it has become an increasingly stale and unhappy union. An adventure that was supposed to include promotion back to the Premier League has taken Ipswich to depths few could have imagined. All around, there has been acrimony, unrest and incessant calls for change.

Despite admitting to running Ipswich in the red during all but one of the last 13 years and overseeing total operating losses of £91.3 million in the last 10 seasons, good intentions and loyalty have returned nothing. Ipswich have kept on falling, to a level where the owner has finally felt compelled to throw in his cards and prepare to admit defeat.

The £96 million owed to Evans is to be written off in a grand show of goodwill but his has otherwise been a tenure none will remember with fondness.

The gap between the club and their fans, one source argues, has never been greater. A sense of community has been eroded.

“It feels like it needs a root and branch reform of the club,” says Max Helm of the Blue Action Supporters Group. “The frustration is that Ipswich were never like this. We were probably the blueprint for a small to medium sized club to compete. A lot of others shot envious glances at us and the way we did things. It was a tight-knit community club. All that’s been trashed, absolutely decimated.”

My take would be that the football world has become more difficult for ‘stand alone’ clubs like Ipswich that are uncontested in a defined geographical area, but are not located in a major conurbation.   In a globalised football world, it is difficult for a town like Ipswich to secure the kind of global profile that boosts commercial earnings.

That is not to say that they can’t do better, particularly with the departure of unpopular manager Paul Lambert.   They can reasonably aspire to being in the Championship which is now a de facto Premier League 2.  But, unfortunately, the ‘terms of trade’ in football have become more adverse for teams like Ipswich.

Comments

Popular posts from this blog

Threat of financial calamity removed from Baggies

West Bromwich Albion had effectively been in decline ever since the club was sold to a Chinese consortium in August 2016, paying a figure north of £200m to buy former owner Jeremy Peace’s stake. Controlling shareholder Guochuan Lai’s ownership was fairly disastrous for the club, but his unloved tenure finally came to an end after Bilkul Football WBA, a company ultimately owned by Florida-based entrepreneur Shilen Patel and his father Dr Kiran Patel, acquired an 87.8% shareholding in West Bromwich Albion Group Limited, the parent company of West Bromwich Albion Football Club. This change in ownership was urgently required, due to the numerous financial problems facing West Brom, including growing high-interest debt and serious cash flow concerns, following years of no investment from the former owner. Indeed, West Brom’s auditors had already rung the alarm bell in the 2021/22 accounts when they cast doubt on the club’s ability to continue as a going concern without making player s

Gold standard ground boosts Tottenham's income

The gold standard in European football grounds is the Tottenham Hotspur stadium in north London, a £1bn construction project completed in 2019. Its impact on the club’s finances has become increasingly clear as the effects of the pandemic have faded. Previously, the average fan would spend less than £2 inside the ground on a typical match day, but now that figure is about £16, thanks to new facilities including the longest bar in Europe and an on-site microbrewery. Capacity has gone up from 36,000 at the club’s previous home of White Hart Lane to 62,000.  The new stadium — built on land adjacent to White Hart Lane — has opened the door to a broad range of other events that have helped to push commercial income up from €117mn in 2018 to €215mn in 2022. Last year, Tottenham hosted US singer Beyoncé for five nights on her global Renaissance tour, two NFL matches, as well as rugby games and heavyweight boxing bouts.  Money brought in from football has gone up too. Match day income is

Spurs to sell minority stake

Tottenham Hotspur is in talks to sell a minority stake in a deal that could value it at up to £3.75 billion and pave the way for Joe Lewis and his family to sever ties with the Premier League football club. Tottenham chairman Daniel Levy is seeking an investment that values the club at between £3.5 billion and £3.75 billion, including debt. While the terms of any deal have not been finalised, City sources expect Spurs to sell about 10 per cent. The club is being advised by bankers from Rothschild on the sale. Tottenham wants to raise fresh capital for new player signings and to help fund the development of an academy for its women’s team, as well as a 30-storey hotel next to its north London stadium. The financier Amanda Staveley, who brokered the deal for Saudi Arabia’s Public Investment Fund to take over Newcastle United, is understood to be among the parties to have expressed an interest in Tottenham. Staveley’s fund, PCP Capital Partners, has raised about £500 million to depl