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Where's the money Mike?

With four weeks to go until the transfer window closes, this Newcastle United blog asks: 'Where's the money Mike?': Where's the money?

'Smaller' clubs are outspending Newcastle. The author (Elijah Newsome) comments, Newcastle are due to receive 'roughly £123m in TV/commercial money that should have arrived already or will be arriving within the next month or so. This sounds like a lot of money, but it is important to note that a lot of this money is going to go to expenses such as loans, or the current wage bill. That being said, in theory Rafa should still have a decent sized transfer kitty considering that this is only one of many revenue streams for the club.' [Although by far the most important one].

With the aid of Football Financial News the author provides an in depth analysis, despite saying he is not a football finance expert. Not surprisingly, he concludes that owner Mike Ashley is part of the problem, some might say pretty much the whole problem.

The author comments, 'His greed has allowed him to miss out revenue streams because he wants free Premier League advertising. It is incredibly toxic, but it has worked out well for him so far, so it is hard to see him change his ways. Stubbornness has caused the club to be in a not so ideal business situation [that's putting it mildly].'

'The club are in a situation in which they must cut back on spending to be competitive again. Mike Ashley wants the club to be another business entity for him; one that does not lose him money. As long as he is in charge, fans should not expect any investment because in the eyes of Mike Ashley that is a bad business decision.'

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