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Leeds United link up with NFL outfit

Leeds United have sold a minority stake to an investment entity linked up with American NFL side San Francisco 49ers: NFL investment deal

The Yorkshire Post provides in depth background to the deal which is estimated to have cost £10m. There will be a seven figure injection of funds to help with this summer's transfers: What does investment mean for Leeds?

As Kieran Maguire of the Price of Football has tweeted, the really interesting question is what the new investors are getting for their money.

Sources at the 49ers say the purchase is about expanding their brand globally having emerged from an unstable period in their history and that they see similarities in the attempts of both clubs to rediscover their lost aura.

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