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Everton's South American strategy

A new survey by a leading global strategy consultancy endorses Everton’s recent targeting of South America as a region in which to expand its international footprint, showing that its key target markets of Colombia and Chile have the highest level of interest in the Premier League in any overseas territory.

Its findings come as the Blues plan a North American office as a base from which to target its commercial goals throughout the Americas.

Chile and Colombia have the highest levels of interest globally in the Premier League, where Everton have unveiled partnerships and become the most popular EPL team.

A club in the Chilean league founded by English emigrants is called Everton: https://en.wikipedia.org/wiki/Everton_de_Vi%C3%B1a_del_Mar


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