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NFL franchise increase their Leeds stake

As predicted, NFL franchise San Francisco 49ers have increased their stake in Leeds United to 37 per cent in an interesting cross sports collaboration: 49ers Enterprises increases Leeds United ownership stake to 37% - Leeds United

Leeds is now valued at £277m after being purchased for £45m four years ago.  The deal will strengthen the strategic link with the 49ers commercial experience highlighted as being of most benefit.

Leeds owner Andrea Radrizzani said: 'I love what Leicester has done over the past 10 years in the Premier League.  That's what I aim as a model to follow.'

Many ambitions in football are unrealistic, but this one is given the status of the city of Leeds as a vibrant regional capital and the history of the club.   It is anticipated that one outcome will be work to enhance the Elland Road stadium.

More about the deal here: https://www.soccerex.com/insight/articles/2021/49ers-enterprises-increases-leeds-united-ownership-stake



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