Protests claimed to cost United training kit deal

The Observer is reporting that Manchester United have lost out on a £200m training kit deal with THG brand myprotein because of fan protests: https://www.sportspromedia.com/news/manchester-united-training-kit-sponsorship-protests-glazers#:~:text=The%20UK%20newspaper%20reports%20that,training%20shirts%20from%201st%20July.

Fans are engaged in a #notapennymore campaign with United sponsors. This includes guerilla actions on social media such as clicking on Google Ads and putting items in a basket so that they then appear to have sold out.

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Threat of financial calamity removed from Baggies

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The Political Economy of Football V2

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