NFL legend Tom Brady has become a minority owner of English second division football club Birmingham City.
Brady, 46, has entered into a partnership with U.S.-based
Knighthead Capital Management LLC —which completed its takeover of Birmingham
in July — meaning the seven-time Super Bowl winner takes part-ownership of
the team and becomes chair of the advisory board.
He will work with the board “on global marketing efforts and
the identification of new commercial partnership opportunities”.
Brady is not the first former NFL star to invest in English
football. Former defensive end JJ Watt become a minority investor in Burnley,
who have just been promoted to the Premier League from the Championship.
Brady’s investment in Birmingham continues his relationship
with Knighthead. Last year, Brady joined Knighthead’s ownership group of a
Major League Pickleball team and in March, Brady’s eponymous clothing company
became a partner of its World Endurance Championship racing team, Hertz Team
JOTA.
Upon completing the takeover of Birmingham last month,
Knighthead co-founder and co-chief executive Tom Wagner said his group will
work on upgrades to their home ground, St. Andrew’s, as well as the women’s and
academy facilities.
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