Qualifying for next season’s Uefa Champions League has never been more lucrative for European football clubs and their wealthy owners.
That’s why Tottenham Hotspur’s victory over Manchester
United in the Europa League final in Bilbao on Wednesday was so significant. It
provided an alternative route into the Champions League for a club languishing
in the lower half of the Premier League.
Spurs claimed their first trophy in 17 years, but the
greater reward was a guaranteed place in next season’s Champions League.
Under the newly adopted Swiss format — which
incorporated a league phase ahead of the knockout rounds — Europe’s premier
competition has become a cash cow for participants. Uefa will distribute more
than €2.4bn to the clubs in this season’s tournament, up from €2.0bn in the
previous campaign.
While United is considered the struggling crown
jewel of Sir Jim Ratcliffe’s sports empire, OGC Nice, another club in the
billionaire’s portfolio, still have a chance to play in next season’s
Champions League after finishing fourth in Ligue 1.
While Ineos has taken a decisive interest in day-to-day
decisions at United, the petrochemicals company placed Nice into a blind trust
to appease Uefa over a potential conflict of interest because both teams were
in the Europa League this season.
Marseille and Monaco have already guaranteed qualification
alongside perennial French champions Paris Saint-Germain, who have the chance
to win the tournament for the first time later this month. These three clubs
will have a significant financial advantage against domestic rivals because of
the collapse in French domestic media rights revenues.
United aren’t the only big club to miss out. AC Milan,
seven-time winners of the Champions League, can’t make it. Italian rivals
Napoli, Oaktree’s Internazionale and Stephen Pagliuca’s Atalanta have already
qualified. Juventus hope to cling on to the fourth and final spot. AS Roma and
Lazio are still capable of overtaking Juventus, long owned by the Agnelli
family.
In England, the final round of fixtures will decide who
joins champions Liverpool and runners-up Arsenal in the Champions League next
season.
The stakes are high for Newcastle United, owned by the Saudi
sovereign wealth fund, and Chelsea, owned by US investors Clearlake Capital and
Todd Boehly, the two teams currently ranked fourth and fifth in the table.
Nottingham Forest, which is owned by Greek shipping magnate Evangelos Marinakis, aren’t out of the running. Nor are Aston Villa, the team owned by
Egyptian billionaire Nassef Sawiris and Fortress Investment co-founder Wes
Edens.
In Spain, the matter is settled. La Liga champions Barcelona
and runners-up Real Madrid are there, of course. Atlético Madrid, backed by
investment firm Ares; member-owned Athletic Club; and Villarreal have also
earned their spots.
The same goes for Germany, where Bayern Munich, Bayer 04
Leverkusen, and Eintracht Frankfurt and Borussia Dortmund have already
qualified.
As clubs owned by billionaires, private equity firms, and
sovereign wealth funds fight for their place in European football’s prime
tournament, you can be sure that investors from Wall Street to Riyadh will be
keeping score.
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