Football clubs are best advised to avoid identification with any one political party as their fans are likely to hold a range of views.
Ipswich Town appear to have been unaware of the way in which a private tour of Portman Road by Nigel Farage might then be exploited by Reform.
The club may just have been naive, but it is something of a PR disaster which has upset many Tractors fans and led to some merriment in Norwich.
Of course, sport cannot be kept out of politics, but partisanship, even if inadvertent, is best avoided.
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